MerryGo

Overview

Delhi Metro is a rapid transit system serving the commuters of Delhi and adjacent regions. It is a complex system that provides safe travel to more than 24 lakh passengers daily.

Delhi has had a bad rap when it came to travel satisfaction. In 2002, Delhi's government sought to change that by launching the fast-moving, convenient, and average-cost nature of the local metro - Delhi Metro.

Goals 🎯

Our primary goal was to minimize the overall travel time for Delhi Public Transport commuters. The task was to design something to improve the public transport system in Delhi, we came to the conclusion that the Delhi Metro is the backbone of the public transportation system in Delhi. Hence, we started developing a design solution for revamping the pre-existing Delhi Metro app, which includes a mute map, route guide, fare predictor, and trip time predictor. To do that, we needed to do a few things.

First, we needed to accumulate all the information regarding Delhi Public Transport, which was scattered all over the physical and virtual space.
Second, we needed to refresh and rethink what was an unreliable and fatigued product that had decayed over time and find a way to incorporate the scattered information in structed form.
Last but certainly not least, we needed to regain the commuter's confidence and trust by introducing key features that will help in reducing the overall travel time.
Features :

Curated and personalized routes
Making Metro Card more independent
Introducing Hotspots for getting autos or buses
Introduced AR to see the directions in real time
Voice Interaction to make illiterate or visibility impaired people
Personal Assistant “Merry”

Delhi Metro Illustration - Aman Mittal UX

Kickoff 🛴

Being a resident of the National Capital Region, I had already used every mode of public transport in the city, so I had a few thoughts about where were the cracks in the system.

So, to get up to speed as early as possible, we started the first kickoff meeting by sharing the personal experiences of Delhi transport.

This is a screen recording of browsing through the official Delhi Metro app.

The kickoff was a fact-finding and scope definition exercise which I used as an opportunity to ask various questions regarding the current situation of public transport in their locality. Amongst the things I learned, a couple of things, in particular, stood out-

The first being that 80% of the total group didn't knew about the official Delhi Metro App.
The second was that apart from the journey itself, the most time taking situations were the Interaction Points like security checks, token vending, card buying and recharging, interchanging lines, etc.